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Branding 5 - Find your brand identity | Product Hunt
Capterra Reviews
For Startups & Founders

Build Your Brand Before You Scale

Stop guessing. Get a data-driven brand strategy that helps you stand out, attract investors, and win your first customers. Launch with confidence in 30 minutes.

Dan ⚡️sandra djajicYossi SegevPhilipp Keller - backl.ioDmytro KrasunFlorian VatesStefcodesRafal
2k+

Over 2036 startups, marketing agencies & indie hackers trust Branding 5

87% of startups with strong brand positioning raise funding faster

I have to say this was one of the absolute best purchases I've ever made for my company. It's going to be a game-changer for how I'll be able to serve my clients. Thank you so much for creating such an incredible tool.

Sequoia Houston, MBA
CEO & Founder | Marketing Leader Focused on Strategy, Storytelling, and Social Impact | Podcast Host

Common startup challenges - Stop making these costly mistakes

Get a unique market position that makes you stand out from competitors

From input to insight in minutes - How it works

Simple, fast and with clear knowledge

Enter your details

Enter the basic information about your company to start.

Collect inspiration

Explore and define sources of inspiration for your brand.

Define your Ideal Customer Profile

Identify and describe your ideal customer profile.

Analyze competitors

Enter your most important competitors and analyze them.

Define brand values

Formulate the core values ​​that drive your brand.

Choose brand archetype

Choose the archetype that best represents your brand's personality.

Generate strategy

Our AI creates your comprehensive brand strategy.

Get your report

Get your comprehensive brand report and your strategy.

What's in your report - Everything you need to launch successfully

From brand positioning to marketing campaigns—get a comprehensive strategy built specifically for early-stage startups.

Brand Foundation

Build a solid brand identity that attracts customers and investors

Market Positioning

Define where you fit in the market and why customers should choose you

Brand Archetype

Discover your brand personality that resonates with your audience

Brand Story

Craft a compelling narrative that connects emotionally with customers

Core Values

Establish principles that guide your brand and attract aligned customers

Customer Understanding

Know exactly who to target and how to reach them

Ideal Customer Profile

Detailed personas of your perfect customers and their pain points

Market Segments

Identify and prioritize the most valuable customer segments

Customer Journey

Map out how customers discover, evaluate, and buy from you

Value Messaging

Messages that resonate with each customer segment

Go-to-Market Strategy

Launch and grow with actionable marketing tactics

Launch Campaigns

Step-by-step campaign ideas to gain your first customers

Content Strategy

Topics and formats that attract and convert your audience

Marketing Channels

Where to focus your efforts for maximum impact

Competitive Analysis

Learn from competitors and find gaps in the market

Ready to build your brand?

Start your brand strategy and get your comprehensive report in 30 minutes

Agency level quality without the agency

Traditional agencies

$50,000

Branding 5

$147

Get a comprehensive brand strategy in 30 minutes

Get started for less than your monthly SaaS bill

Most Popular

Complete Brand & Marketing Package

Get everything you need to build and grow your brand. Comprehensive tools and insights for a powerful market presence.

$147one-time
*VAT not included
For Continuous Growth

Agency Plan

Designed for marketers, agencies, and big companies managing MULTIPLE brands. Continuous access to brand positioning tools with white-label capabilities for client work.

$599$399/month
*VAT not included

Trusted by founders - Join 2,000+ startups building better brands

See how founders like you are using Branding 5 to stand out and grow faster

I have to say this was one of the absolute best purchases I've ever made for my company. It's going to be a game-changer for how I'll be able to serve my clients. Thank you so much for creating such an incredible tool.

Sequoia Houston, MBA

CEO & Founder | Marketing Leader Focused on Strategy, Storytelling, and Social Impact | Podcast Host

I've created several brands and absolutely love this product. Probably have saved 100s of hours of work. Can wholeheartedly recommend this!

Dan Mindru - Shipixen

Dan Mindru - Shipixen

@d4m1n

You have created something very nice here 💪

Philipp Keller - backl.io

Philipp Keller - backl.io

@philkellr

The bonus of exploring Branding 5 and playing with it for building your brand strategy is not in the strategy itself, but learning the structured approach to branding and reassessing your brand from the new perspectives.

Dmytro Krasun - ScreenshotOne

Dmytro Krasun - ScreenshotOne

@DmytroKrasun

positioning is what the majority startups (especially indie makers) struggle with. kudos for noticing the need and good luck addressing it! you're into something 👏

Rafal - Chatwith

Rafal - Chatwith

@rafal_makes

This is an incredible tool for brand positioning. The AI-generated insights are spot-on and have helped me refine my brand strategy significantly. Highly recommended for anyone looking to establish a strong brand presence.

Puntrog

🌮AppSumo

What we offer - Features

Tools and insights that help startups compete with established brands

  • Ideal Customer Profile. Deep dive into your target audience demographics, behaviors and pain points
  • Brand Positioning Tool. Identify and establish your unique market position.
  • Marketing Campaign Ideas. Actionable campaign ideas following the AIDA model
  • Competitor Intelligence. In-depth analysis of your competitors' strategies and market positioning.
  • Content Strategy. Develop a strategic approach to your content creation and distribution.
  • Visual Identity. Craft a compelling visual representation of your brand.
  • Brand Archetype & Values. Discover your brand's core identity and guiding principles.
  • Marketing Copy. Create persuasive and engaging marketing messages.

FAQ - Questions? We've got answers

Everything you need to know about our brand positioning tool and how it can help your business.

I've created several brands and absolutely love this product. Probably have saved 100s of hours of work. Can wholeheartedly recommend this!

Dan Mindru, Founder of Shipixen
Dan Mindru, Founder of Shipixen

Build your brand. Win your market.